Steve Cela

President

Strategic Office Support

Steve founded Strategic Office Support to provide a much-needed service to clients and at the same time, make a difference in the lives of his employees. In addition to Strategic Office Support, Steve owns Apnix Sleep Diagnostics, Houston’s leading sleep diagnostic center, and Apnix CPAP Equipment and Supplies, a medical equipment supplies company.

Steve holds an MBA from the University of Texas, Dallas, and a Bachelor of Science in Biology and Biochemistry from Baylor University.  He is a recognized member of the Whitehall Club and the American Academy of Sleep Medicine.  Steve is a Houston native, and when not working, he enjoys time with his family, exercising, racing cars, and nutritional education.

Drew Copeland

Director of Product Operations

Synthpop

Drew Copeland, RPSGT, CCSH, is the Director of Product Operations at Synthpop, an AI-powered healthtech startup focused on reducing administrative burdens for healthcare providers. With a sleep medicine background and workflow automation expertise, he specializes in bridging the gap between AI technology and real-world healthcare challenges. As a product leader, he translates customer needs into impactful solutions, driving innovation in clinical operations. When not optimizing healthcare workflows, he’s likely creating engaging content on sleep science or planning his next dungeons & dragons session.

Kim Cuce'

Director, Business Optimization

VGM & Associates

With an impressive 24 years in healthcare, Kim has dedicated her career to the durable medical equipment (DME) industry since 2010. Prior to joining VGM as the Director of Business Optimization, she owned a comprehensive medical billing company catering to a diverse clientele of family practitioners, rehab centers, orthopedic surgeons, pediatricians, emergency room physicians, and urologists. As the managing partner of a small full-service DME company in 2010, she orchestrated remarkable revenue growth from through a strategic blend of organic expansion and targeted acquisitions. In 2011, she was sought after by a large provider to provide consulting services, addressing reimbursement challenges for healthcare practices. Her expertise in revenue cycle strategies, analyzing workflow processes, policies, compliance, company structure, reimbursement, and denials culminated in the development of a successful restructuring plan, including the creation of new Standard Operating Procedures (SOPs) and the establishment of performance benchmarks. Notably, she has served as the Director of Operations and Director of Reimbursement and Payor Relations for very successful DME companies. Her commitment to the industry extended to board service with several state associations.    

Julie Dube

Senior Customer Success Manager

Brightree

Julie Dube has 28 years experience in HME Industry, including 7 years as a Brightree user for DME providers. Positions held include DME biller, Billing & Collections Manager and Operations Manager. Currently responsible for the success and optimization of Brightree HME programs for enterprise customers.

Dan Fedor

Director, Reimbursement and Education

U.S. Rehab

Dan Fedor has been in the HME industry for more than 25 years and currently serves as the compliance director for VGM and US Rehab members. He is available to assist members with documentation requirements, audits, and compliance for mobility products. He is a graduate of Penn State University where he earned a BS in Economics with a Business minor. Dan joined VGM in 2014, and before that, was the director of Education and Compliance for Pride Mobility Products Corp. for 13 years. Prior to joining Pride, Dan served as a senior manager for Professional Relations and Electronic Data Interchange for the Jurisdiction A DME MAC (United Healthcare) for nearly six years. 

Billy Fredericks

Director of Business Development and Compliance

Allcare Medical Supply

Billy Fredericks is the Director of Business Development and Compliance at Allcare Medical Supply. Before moving into the DME space, his career focused on legislative positions within the Massachusetts State Senate. His career started with volunteerism during a 2014 Senate election, where efforts were focused on door knocking and public meet-and-greets. He moved into an internship in the Senate, returning every summer in an increased capacity in the Senate Office. In 2018, he started as a legislative aide, and moved his way up to Constituent Services Director, then Communications Director, and ultimately finishing his career as Deputy Chief of Staff for the Assistant Minority Leader in the State Senate. When he joined Allcare Medical Supply in 2023, he was able to blend his passion for the DME industry with legislative affairs by continuing efforts in an advocacy capacity. He holds a Master of Business Administration from Western Governors' University and a Bachelor of Arts in International Relations from Calvin University.

Bruce Gehring

SVP Business Development

Allegiance Group

Jason Morin

Vice President of Healthcare

Analytix Solutions

Jason Morin is the Vice President of Healthcare for Analytix Solutions, a Massachusetts-based organization providing tech-enabled services and solutions across various industries, including healthcare. With over 25 years of leadership experience in the HME sector, Jason has held prominent roles such as Senior Manager of Market Access at Coloplast, President & CEO of HOMES, and Vice President of Reimbursement and Payor Relations at Home Care Specialists, Inc.

A passionate advocate for healthcare equity, Jason works collaboratively with industry stakeholders to advance policies, regulations, and legislation that ensure access to medically appropriate medical supplies. He holds an MBA with a healthcare concentration from Suffolk University and a Bachelor of Science in Respiratory Care from Boise State University. Jason currently serves as Chairman of the Massachusetts Board of Respiratory Care, a member of the Northern Essex Community College Respiratory Care Advisory Board and on the AAHomecare Payer Relations Council.

Kyle Neese

Senior Account Executive

ACU-Serve

Kyle Neese is a seasoned healthcare sales leader with over nine years of experience in the patient care industry with roles previously at Brightree & React Health. As a Senior Account Executive at ACU-Serve, he specializes in driving revenue growth, optimizing resupply programs, and building strategic client partnerships. With a background spanning operations management, SaaS, and Medical Devices, Kyle leverages data-driven insights to enhance decision-making and operational efficiency. 

Mandi Rodgers

VP, Marketing
Senior Leadership, Marketing, Operations, & Vendor Support

Mandi Rodgers is the Vice President of Marketing at VGM & Associates. Prior to joining VGM in 2017, Mandi worked at an AV/IT company to help build their customer engagement and communications structure. Her background includes a unique combination of broadcast, public relations, and marketing in healthcare, sustainability, and consumer products, providing her with valuable insights into the marketing industry. Mandi is driven to help companies accelerate their marketing initiatives and reach their goals, and has her BA in Mass Communications.